Geofencing reaches people based on physical presence, so the click-through rate naturally runs lower than enhanced targeting and wealthy data trails.
For luxury real estate geofencing, healthy awareness ranges between 0.10%-0.25%. Anything above that range shows strong engagement from that target address.
Each bubble is a geofenced location.
Color: CTR engagement
0% CTR0.10%-0.25% healthy range1.79% max
Light lavender marks lower CTR, electric violet sits in the healthy awareness range, and midnight purple shows the strongest engagement.
Size: ad-view volume
The biggest circles show where we captured the most foot traffic.
01Google30,170 views0.37%
02OpenAI18,634 views0.30%
03Marin Catholic (Kentfield)12,630 views0.26%
04Menlo Circus Club & Sacred Heart5,844 views0.45%
05San Carlos Airport (SQL)4,712 views0.09%
06Pacific Union Club3,656 views0.27%
07Menlo School (Atherton)3,596 views0.50%
08Adobe3,197 views0.19%
09Stanford Shopping Center2,444 views0.41%
10Castilleja (Palo Alto)2,201 views0.23%
11Santana Row2,090 views0.43%
12Apple985 views0.10%
13Uber910 views0.11%
14The Bohemian Club889 views0.23%
15Intel802 views0.25%
16Salesforce740 views0.27%
17NVIDIA676 views0.00%
18Peninsula G&CC404 views0.25%
19Meta358 views0.00%
20Hamlin School317 views0.95%